Slavna Martinovic graduated from the London College of Fashion in 1998 with an HND in Fashion, Styling and Make-up, and began an international career as a freelance stylist and make-up artist, later pursuing a career in costume design and visual arts. She has lived and worked in Los Angeles, Hong Kong, London, Vienna and Berlin, working across fashion, film and theatre for more than twenty years.

In 2009, she completed an MA in Multimedia Arts at the University of Arts in Belgrade and was a guest student at the Faculty of New Media at Goethe University Frankfurt from 2015 to 2017. Slavna is currently a PhD candidate at the Academy of Fine Arts Vienna, at the Faculty for Fashion and Styles.

Her research interests are a continuation of her decades-long engagement with dress, fashion and subculture. In her academic work, Slavna explores the digital representation of subcultural styles and identities, with a particular focus on Instagram, as well as the effects of social media on corporeal identity, gender performativity and subversive forms of dress. She investigates the ways in which the body is transformed, extended and fashioned online and offline, while speculating on the potential effects of augmented reality on the performance of gender and identity.

She divides her time between her work in visual art and lecturing in costume design, dress theory and visual culture.

She lives between Berlin, Vienna and Los Angeles, and wherever her work may take her.